Pepsi Supports 2024 Massillon Cruise-In & Music Festival

What is old is new again. A popular downtown car show and music festival, on hiatus since 2019, returned as the Massillon Cruise-In & Music Festival. Spearheaded by Massillon Mayor Jamie Slutz, the event drew crowds and car enthusiasts downtown. Thousands celebrated the region’s rich automotive culture, showcasing a stunning array of classic cars, live music, and a strong sense of community spirit.

A highlight of this year’s festival was the sponsorship from PepsiCo Beverages North America, which underscored the company’s commitment to supporting local communities. Through its partnership with the Cruise-In, PepsiCo demonstrated its dedication to fostering connections among residents, car lovers, and music fans.